REYA COMMUNICATIONS

World Tourism Day is commemorated annually on September 27 to foster awareness among the international community of the importance of travel and its social, cultural, political, and economic value. This year's theme celebrates sustainable transformation and REYA is proud to highlight the profound impact of sustainability in tourism and celebrate our clients who are committed to these values.

Lately, I’ve been asked the same question over and over by our international clients and industry friends: “How is the U.S. luxury travel market looking?” And who can blame anyone for wondering? Between the headlines, the politics, and the economic chatter, it would be easy to assume people are closing their wallets and staying put. But here’s the truth: they’re not. In fact, affluent Americans are doubling down on travel.

For our latest on the JOURNAL, I share a bit about the early days at REYA and how we decided to reimagine what PR and media relations could look like. I also share how we built a model and a process that’s helped us stay small and boutique but also mighty. And if you’re a journalist new to REYA, we offer five tips for how best to use our tools designed with you in mind.

This fall, travel back in time aboard one of Italy’s most evocative new experiences, the Espresso Langhe Monferrato, a vintage-style sleeper train launching this October from Rome to Alba, just in time for the internationally celebrated Alba White Truffle Fair.

From Peru’s untouched rainforests to Canada’s alpine wellness retreats, REYA Communications curates six standout destinations for 2026 — each offering a fresh angle on travel that blends sustainability, culture, access, and high design.

From golden larch trails in Alberta to aurora-lit forests in Alaska, North America’s fall landscapes are more captivating than ever. These curated stays combine seasonal color with wellness experiences, outdoor adventure, and luxurious design—offering media a rich story source for autumn travel coverage.

As global travelers seek deeper connection, cultural richness, and meaningful discovery, 2026 is shaping up to be a year of elevated and intentional travel. From under-the-radar luxury in the Canadian Rockies to conservation-driven safaris in East Africa, REYA Communications reveals its curated list of the top six destinations to watch in 2026.

Africa’s luxury safari landscape is evolving fast. In 2026, a wave of new lodges across Botswana, South Africa, Kenya, Tanzania, Namibia, Uganda, and Zimbabwe will redefine what meaningful, design-forward, and conservation-driven travel looks like on the continent.

Laughing Waters, Barbados’ most prestigious private estate, has introduced a new limited offering called Signature Escape Weeks, giving smaller groups exclusive access to one of the Caribbean’s most iconic ultra-luxury villas.

As the last warm days of summer give way to crisp mornings and golden light, North America begins its most breathtaking transformation. From the amber-drenched Hudson Valley to the golden larch trails of Alberta and the aurora-kissed forests of Alaska’s Chugach National Forest, fall offers an irresistible invitation to slow down and soak in the season’s natural splendor. For travelers seeking the perfect blend of autumn adventure and high-end comfort, these destinations deliv

As AI becomes more deeply integrated into how travelers research and book trips, one thing remains clear: credibility and trust still matter. For years, awards from trusted publications like Travel + Leisure and Condé Nast Traveler have helped travelers navigate a sea of options. In today’s AI-driven landscape, where discovery is guided by algorithms, voice assistants, and Answer Engine Optimization (AEO), these accolades now serve a much bigger purpose.

At REYA, we’ve always believed that great storytelling deserves to be heard, not just by algorithms, but by real people seeking...

Google is now indexing Instagram content. That’s not just a social media update, it’s a digital strategy gamechanger. At REYA Communications, we work at the intersection of PR, digital discoverability, and the future of brand storytelling. As platforms evolve, so do the pathways to visibility. And the latest shift? It’s a big one.

Located in Girdwood, just 45 minutes from Anchorage, Alyeska Resort has been named the No. 1 Best Hotel in Alaska and No. 1 in Anchorage in the 2025 Best Hotels in the USA by U.S. News & World Report. The annual list evaluated over 31,000 properties across North America, rewarding Alyeska with a coveted Gold badge for its outstanding hospitality, mountain adventure, and luxury experience.

Nestled at the base of Mount Kidd, Pomeroy Kananaskis Mountain Lodge has announced the opening of its exclusive Black Diamond Club, an elevated hotel-within-a-hotel concept designed for travelers seeking luxury without leaving the wild.

Cashel Palace Hotel, the five-star Palladian manor nestled beneath the iconic Rock of Cashel, has unveiled three new wellness experiences: the Recharge Health Bar, The Boutique, and Secret Garden fitness classes. These additions expand the property’s already award-winning spa and wellness offerings, reinforcing its role as a destination for rejuvenation in the Irish countryside.

Delfin Amazon Cruises, the first Relais & Châteaux Cruise company in the world, proudly announces the return of the newly reimagined Delfin I in April 2025. After an extensive three-month renovation, the iconic vessel redefines luxury river cruising in the Peruvian Amazon through elegance, sustainability, and Peruvian craftsmanship.

Italy’s national railway agency, Ferrovia dello Stato (FS) , is expanding its Treni Turistici Italiani  program with a nostalgic, luxury...

With global temperatures on the rise and popular cities bracing for record tourism—Rome alone is expecting over 30 million pilgrims in 2025 for the Jubilee—savvy travelers are thinking beyond the usual suspects. Italy, France, and other summer staples still dazzle, but the combination of extreme heat, crowded attractions, and limited air conditioning in historic buildings can put a damper on the dream.

2025 marks an important landmark in mountain gorilla conservation: it is the 100th anniversary of the creation of Virunga National Park in the Congo - originally called Albert National Park - in 1925.